CREST WHITENING EMULSIONS

Crest launched a new breakthrough whitening formula that starts whitening your teeth immediately and without causing sensitivity. It also decided to elevate its branding to shift more towards the beauty category.

 
 
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CD// Tony Gomes. ACD// Carol Herbert, Katie Redmond

Senior AD// Heler Ratner AD// Alessandra Divizia    CW//  Chloe Konnor