WALMARTLAND
Walmart tasked us with the creation of a gamified meta verse experience in Roblox. Named 1st of the 2022 top 5 meta verse activations Ad Age, Walmartland’s purpose is to engage a GenZ audience, entertaing them through the exploration all the isles and possibilities that Walmart offers.
Featured in:
Ad Age, CNBC, Tech Crunch, Bloomberg, Walmart News
Awards:
Shorty Awards - Audience Honor
Shorty Awards - Gold
ANA Reggie Awards - Bronze
Webby Awards - Honoree
Digiday Awards - Shortlist - Best in E-Commerce
Digiday Awards - Shortlist - Best In-game Advertising Strategy
Digiday Awards - Shortlist - Best Metaverse Marketing Campaign
Kiser Barnes, Mark Snow, Lexey Watson, Jake Houska, Reilly Harmer, Alessandra Divizia